As you know, Bob, I like to use compression socks if I’m going to be sitting for a significant length of time while working. They’re comfy, stop my legs from swelling up, take extra strain off my heart, and now come in some really cool colors and designs.

Except. I am now SWAMPED with ads on Facebook and in email for compression socks. People, I can only wear one pair a day, I have four pairs which are washed regularly, I do not NEED any more compression socks and if I do I shall go to my original seller and buy them there (because they have super cute patterns and the socks fit me well).

Now, I thought this was simply a matter of my email addy being sold to other purveyors of compression socks, which sucks but is par for the course these days. Until I started hearing from other friends that THEY were getting swamped with ads for these socks as well and they hadn’t purchased any. I don’t know if it’s just everyone in Gen X getting hit with the AARP package of ads, or there’s a huge glut of compression socks in China and they’re desperate to sell them to fat old Americans, but it’s getting to the point where I may create a rule in my mail app to automatically delete any email with ‘compression sock’ in the subject line.

I understand the need to promote your stuff, I do. But there is such a thing as market saturation and compression socks are rapidly reaching that point.